WHAT WE DO
We provide a comprehensive range of professional product design and development consulting services for the creation of innovative new and improved physical products for both business to business and business to consumer industry sectors.
Our processes embody over 30 years of tried and tested methods that work extremely well. This encompasses a New Product Development and Market Creation Process.
We help clients to identify future building new product ideas. We will also carry out a first level technical, macro and market research program to verify which ideas to pursue to advance their business development and growth. We also support clients to evaluate and build a more robust new product pipeline portfolio.
We provide all varieties of hardware and software engineering and technology development, materials development and prototyping capabilities to establish the technical feasibility of a new product idea. We also carry out a 2nd level research program to fine tune and verify the grounds for attaining commercial success.
We will take an approved new product idea from the R&D phase and drive it into becoming a fully engineered, elegant, ergonomically correct, commercially protected, and risk managed solution. The outcome will be it is suitable and ready to be moved onto the manufacturing, validation and brand development phases.
We will optimise the product design so it will yield an efficient, reliable and low cost manufacturing solution for the new product. We will source and establish world-class supply chains and we will design and implement lean manufacturing systems and technologies for small batch to fully automated high volume production needs.
Our quality professionals will ensure all quality and risks matters are properly identified and managed so the new product and manufacturing capability will be safe, efficient and reliable in use. We also ensure all relevant quality standards and regulatory requirements are met to enable commercial sale.
We will create and identify areas of novelty that is worth protecting and we will eliminate any potential infringement risks. We will manage all aspects of getting the right type of intellectual property protection and support clients in ascertaining best value licensing arrangements.
Our brand experts will ensure the new product is fit for customer's needs and gets properly branded and develops all the essential brand building ingredients to pull customers to it and enable strong sales growth to happen. Our brand development encompasses Brand Strategy, Brand Design and Brand Marketing.
Innovative new products supported by a high quality service system have a greater chance of building a strong product and business brand reputation and sales growth. We offer Service Design so clients can upgrade existing service systems or create a brand new one to pave the way for commercial success..
First impressions count for a lot when you go to market with an innovative new product. It sets the mindset about the product and the business. To achieve a positive mindset from the go we will develop and assemble all of the right ingredients to be place and to get your innovative new product successfully launched to market