Design & Innovation Leader


Peter Jassell heads the industrial & engineering product design function at Design Tower. He has over 30 years of experience in the trade & held various executive roles within startup to large multinational firms. Peter has an impressive list of credentails set out below & all of which major in making industrial & engineering product design succeed. 

The University of Oxford

Post Grad. Diploma in Strategy & Innovation

The Open University of Great Britain (Masters)

MBA, Finance, Manufacturing Management & Technology

Kingston University (Bachelor)

Product Design

Professional Bodies (Speciality in Industrial & Engineering Product Design)

Chartered Technological Product Designer (IED); Chartered Quality Professional (CQI); Chartered Management Accountant (CIMA)

Accredited Black Belt Six Sigma, again specilises in its use for lean product design & innovation.

Peter Jassell :

Peter Jassell :